Together with Sport Vlaanderen, we appointed Addestino Innovation Management on 28 January 2022 to help prepare the purchase. A first meeting with the team took place on 9 February 2022. 

In terms of needs analysis, Addestino could build on the knowledge and insights which Sport Vlaanderen had already acquired in collaboration with other partners. Addestino has critically validated these insights. 

In terms of market analysis, Addestino first mapped the current state of the art market supply. Then, on 2 June 2022, a public market consultation took place with potential developers and operators of the platform. The slides of the market consultation are available at the bottom of this page. As well as the final report of the preliminary process that bundles the acquired insights (of the needs and market analysis, including the public market consultation). It is written in Dutch, but also contains an English summary:

Following the public market consultation, Sport Vlaanderen offered interested companies the opportunity for a confidential 1-on-1 meeting in June/July 2022 to discuss the project in more detail. The following companies accepted the invitation:

• Bothers
• Cegeka
• City Legends
• Have it Made
• Kinetic Analysis
• Nextapps
• Salesforce
• Sportunity
• Surpassport
• Techonomy
• The Reference

In addition to these private discussions, Sport Vlaanderen has send out a written questionnaire in July 2022 to all participants of the market consultation in order to collect their final questions and feedback on the project, this in order to ensure equal treatment of all parties.